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A fervent believer in the promise of human powered growth, Russ leads CMG in partnering with companies to help them become aligned, agile, customer-driven enterprises that unleash the potential of their organizations with sustainable improvements in focus, teams, culture, and process our clients.
Mark leads CMG in partnering with Telecom companies to help them increase customers and accelerate revenue. His 25+ years of experience in growth, strategy and execution includes B2C and B2B multi-channel acquisition programs, customer experiences that surprise and delight, pricing that optimizes customer value, and innovative product development.
At CMG, we talk about agile marketing as a new “operating system” for marketing. It seems to be the only phrase that really captures the totality of what agile marketing does to transform the way marketing teams get their work done, deliver on goals, and continually improve.
A question we often hear is about the real differences in working agile versus the way marketing works traditionally. To answer the question – we created this infographic that paints a picture of how agile marketing addresses and solves the top challenges that traditional marketing raises for modern marketing.
Stay on the cusp of marketing and learn about the Agile Marketing Operating System